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Rewards could help wellness program participation
By Shelby Livingston
From Business Insurance on Wednesday, July 20, 2016
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Ninety-one percent of employees surveyed said they would engage in healthier behaviors if they had rewards to show for it — even if they had a hefty salary, according to the survey released Wednesday by the Washington-based National Business Group on Health and Denver-based population health management company Welltok Inc.

“Personalization is the key, and there are emerging engagement platforms and point solutions that show great promise in driving and sustaining engagement by leveraging data, predictive analytics and technology to reach people with personalized, timely, relevant and actionable information,” NBGH CEO Brian Marcotte said in a statement announcing the results.